About us

At Sensible Care, we believe mental health care should be accessible, effective, and built around you.

Our story started with Our CEO, Paul Kim, an Army veteran and programmer who personally experienced how difficult it can be to find therapeutic support. He realized he wasn’t alone, and that millions of people want to use their insurance to see a therapist, yet too often they’re forced to wait months for an appointment or pay hundreds of dollars out of pocket.

Sensible Care was created to change that.

Today, we’re a growing team of therapists, psychiatrists, and mental health professionals united by a shared mission to make high-quality care easier to access and easier to sustain. We partner with major insurance providers, offer same-week appointments, and focus on matching clients with clinicians they can build long-term relationships with.

We’ve reimagined what access looks like by helping clients connect with licensed therapists and psychiatrists quickly, often within days, using their insurance and one secure app to manage appointments, track progress, and stay connected to care that fits their lives.

Because therapy is personal, we make sure it feels that way. Our matching process helps each person find the right fit, and if that connection isn’t quite right, switching providers is simple and judgment free.

Our philosophy

Sensible Care was built on a belief that meaningful mental health care should be within reach for everyone.

At Sensible Care, every detail from technology to training to how we measure outcomes reflects our mission: to make mental health care accessible, effective, and genuinely human.

Behind the scenes, we care just as deeply for the clinicians who care for our clients. We provide the stability, tools, and support that allow them to do their best work and build lasting relationships with the people they serve. When providers feel supported, clients feel it too.

Meet the team